“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions...

This week, I’ve been reading The King of Madison Avenue—an interesting biography of ad man David Ogilvy (aff). I’ve always been fascinated with Ogilvy and see a lot in what he’s done as relevant to...